Welcome to PickFu! 🎉

Your trusted partner in ecommerce insights. We're here to guide you through everything you need to know to succeed with consumer research and testing.

Quick Start Video

Watch this short clip about next steps now that you've created your account!

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Company Overview

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Project Framework

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ROI Statistics

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Use Cases

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Resources

How We Support Your Entire Selling Journey

No matter what stage you're at, PickFu helps you make data-driven decisions throughout your entire product lifecycle. Explore each stage to see specific use cases and poll types.

Ideation

Research and validate your initial concepts

Download Resources

Best Practices Guide

Complete PDF guide with poll types, audience tips, and question guidelines

Enterprise 1-Pager

Overview of enterprise features and pricing for larger teams

Strategy Worksheet

Planning template to organize your testing approach

Quick Links

Help Center

Comprehensive guides and tutorials

Pricing

Find the right plan for you

Poll Templates

Ready-to-use templates for common testing scenarios

Available Traits

See all demographic and psychographic targeting options

Best Practices Guide

Key guidelines to help you create effective polls and get actionable insights

Poll Types and Options

  • Use Ranked polls for 3+ options (least expensive)
  • Use Round Robin for comprehensive feedback (most expensive)
  • Default to head-to-head for two assets

Questions

  • Stay unbiased: avoid assuming words and leading questions
  • Give clear directive: be specific about what you want to know
  • Stick to one topic per poll for accurate results

Audience

  • Choose demographic traits that match your target market
  • 50 responses is the sweet spot for cost-effectiveness
  • Use larger samples for demographic trend analysis

Assets

  • Test images, videos, websites, audio, and text
  • Ensure clear, discernible differences between options
  • Keep video/audio clips under 1 minute for best results
PickFu Best Practices Guide showing poll types, audience targeting, assets, and question guidelines

Video Tutorials

Step-by-step guides for common tasks

Templates

Ready-to-use poll templates for common scenarios

Done-For-You

Let our experts run your tests for you

Need Help Getting Started?

Our team is here to support you every step of the way. Get personalized guidance to maximize your PickFu experience.

Email Support

Get detailed help via email

Live Chat

Chat with our support team

Schedule Call

Book a personalized demo